Merchandise will be for sale at events. Please email us if you’d like to get your hands on some before that!



The Reel Wild Trucker Cap

Celebrate your passion for dirt and mud with the Reel Wild trucker cap!

According to the Urban Dictionary, that super reliable source of all human wisdom, a dirtbag is “a person who is committed to a given (usually extreme) lifestyle to the point of abandoning employment and other societal norms in order to pursue said lifestyle. Dirtbags can be distinguished from hippies by the fact that dirtbags have a specific reason for their living communaly and generally non-hygenically; dirtbags are seeking to spend all of their moments pursuing their lifestyle.”

If that sounds like you (or the person you’d like to be) then we’ve created the perfect hat for you. Buy it first, thank us later.

We fully expect to see any trail runner worthy of that name to be sporting one of these out on the trails. Avoid the looks of disgust from fellow dirtbag runners as they see you run past without a dirtbag trucker cap by ordering yours right now.

We won’t go into detailed tech specs (because we don’t know them). All you need to know is that this is a super sweet trucker cap that features the ability to make you look instantly cool. It is perfect pre, post and during that gnarly technical single track descent.

$15 + postage

(we’ll ship anywhere in the world just ask us and we’ll sort it out with the postie)

Email us and we’ll hook you up: